RIO DE JANEIRO
People in the fashion of Brazil and beyond descended on Rio de Janeiro to the city for five days of winter 2012 show, which wrapped up on Saturday.
Prada and Bottega Veneta boutique opened in, and a host of other top-tier label is expected to open the store throughout the year. The consumption of luxury goods by the Brazilian Center of the booming and wealthy classes evolved, despite the economic crisis that is heavy on demand in Europe and the United States.
But for luxury labels are struggling to gain a foothold here, there are major hurdles that hide behind the dollar sign.
“People think ‘ Brazil: soccer, beach, caipirinhas, all super relaxing here, ‘” said Abraao Ferreira, Brazilian-born fashion industry consultant. “The next thing you know, the product they are stuck in customs for up to three months. Then they began to realize that not all of them in Brazil put back as it might appear. “